Simply Direct Health
Direct Primary Care in Peoria, AZ
Specialty
Family Medicine
Open since
September 1, 2018
- Facts checked September 24, 2026
- Telehealth
The practice’s website said it is accepting new patients (checked September 24, 2026).
Membership
Kids 0-19 with parent membership
0-19
$25 monthly
Age 20-54 membership
20-54
$80 monthly
Age 55-64 membership
55-64
$95 monthly
SDH annual membership example
$900/year
Other published prices
Enrollment fee
$25 enrollment fee
Re-enrollment fee
$100 per member/family
Initial payment minimum
a minimum of around $100
Employee membership
$80/month per employee
Employee year-end cost
$960
Dependent membership
$25/month per dependent
Dependent year-end cost
$300
Employer group discount
$5 off per membership
Employer-plan labs average
$5-10
Employer-plan procedure
$15
Same-day/next-day appointments
$0
Chronic issues
$0
Workman's Comp
$0
Sick visits
$0
Phone calls
$0
Well child checkups
$0
Sports physicals
$0
Referrals
$0
Urinalysis
FREE
Blood Glucose
FREE
Urine Pregnancy Test
FREE
Rapid Strep Test
FREE
EKG
FREE
Lipid Panel
$7
X-Ray
$45
MRI
Average $250-490
CT Scan
$155-490
Ultrasound
$120
Mammogram
$270
Lisinopril, 90 day supply of 20 mg tablets
$2.20
Metoprolol Tartrate, 90 day supply of 25 mg tablets
$2.10
Atorvastatin, 90 day supply of 20 mg tablets
$6.30
Zetia, 90 day supply of 10 mg tablets
$19.44
Metformin, 90 day supply of 1000 mg tablets
$3.60
Glipizide, 90 day supply of 10 mg tablets
$4.00
Gabapentin, 90 day supply of 600 mg tablets
$7.83
Flonase, 90 day supply (1 bottle)
$6.85
Sertraline, 90 day supply of 25 mg tablets
$5.04
Viagra (generic sildenafil), 8 pills (20 mg tablets)
$1.66
Singulair, 90 day supply of 10 mg tablets
$5.58
Hydrochlorothiazide, 90 day supply of 25 mg tablets
$1.30
Omeprazole, 90 day supply of 20 mg tablets
$5.10
Toradol (60 mg)
$7.50
Kenalog (40 mg)
$20.00
Rocephin
$5.00
Flu Vaccine
$25.00
Tetanus
$50.00
Enrollment fee
$25 enrollment fee
Who it serves
newborns to teenagers
Insurance
Simply Direct Health does not accept or bill insurance for its monthly membership; insurance may still be used elsewhere and for outside services.
Employer plans
Employer memberships are offered for employees and dependents, with split billing available.
Services
- Preventive care, including well child checks, cancer-screening recommendations, vaccines, and lifestyle changes
- Acute problem management
- Chronic disease care
- Annual physicals, sports physicals, and employment physicals
- Minor suturing, cryotherapy, and skin biopsy
- Women's and gynecologic care
- Pediatric care from newborns to teenagers
- Mental-health primary care
- Specialist coordination and referrals
In-office labs
Basic labs and diagnostic testing are available at no charge; non-covered labs are offered at discounted wholesale prices.
Imaging
Pre-negotiated imaging rates are available through imaging partners.
Dispensary
Wholesale medications are available through an in-office pharmacy with minimal markup.
House calls
House calls may be considered when necessary after calling the practice.
Telehealth, text and phone
Members can communicate by phone, text, email, internet, and virtual visits.
Hours
| Monday-Thursday | from 8:30am - 4:30pm |
|---|---|
| Friday | from 8:30am - 12:30pm |
Providers
Kirby Farnsworth, DO ·
Doctor · Emergency Medicine Physician ·
NPI 1124464839
Leslie McCartney, FNP-C
Emily Larsen, FNP-C
Camille Wasden, FNP-C
About Simply Direct Health
Simply Direct Health operates in Peoria, Arizona. The directory identifies its model as Pure DPC. Services include preventive care with well child checks, cancer-screening recommendations, vaccines, and lifestyle changes; acute problem management; chronic disease care; and annual, sports, and employment physicals. Pediatric care is available from newborns through the teenage years. Members can communicate by phone, text, email, internet, and virtual visits. House calls may be considered when necessary after calling the practice. Simply Direct Health does not accept or bill insurance for its monthly membership, while insurance may still be used elsewhere and for outside services. Employer memberships are offered for employees and dependents, with split billing available. Kirby Farnsworth, DO; Leslie McCartney, FNP-C; Emily Larsen, FNP-C; and Camille Wasden, FNP-C are each listed as a provider. The practice is located at 7727 West Deer Valley Road, Peoria, Arizona 85382, in Maricopa County.
Area
Maricopa County, Arizona
Sources
- Direct Primary Care FAQ | Simply Direct Health, Peoria AZ · simplydirecthealth.com/faqs · fetched September 24, 2026
- Direct Primary Care Services & Pricing | Affordable Healthcare AZ · simplydirecthealth.com/membership-pricing · fetched September 24, 2026
- Why Direct Primary Care · simplydirecthealth.com/why-direct-primary-care · fetched September 24, 2026
- Join a Direct Primary Care Doctor (No Insurance Required) | Simply Direct Health · simplydirecthealth.com/enroll · fetched September 24, 2026
- Small Business Healthcare Alternative | Direct Primary Care in Peoria AZ · simplydirecthealth.com/small-business-employers · fetched September 24, 2026
- Affordable Direct Primary Care Providers in Peoria, AZ for Families and Small Business Employers · simplydirecthealth.com · fetched September 24, 2026
- Meet the Team · simplydirecthealth.com/meet-the-team · fetched September 24, 2026
- NPPES NPI Registry · npiregistry.cms.hhs.gov/provider-view/1124464839 · fetched September 24, 2026
- US Census Bureau geocoder · geocoding.geo.census.gov/geocoder · fetched September 24, 2026
Each fact is shown only while it is recent: prices and hours for 180 days after the check, new-patient status for 60, everything else for a year.
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